Hi!
I am hiring a Director of Product because we need you to bring a brand new product to life (and to market)!
Here is why...
My friend Grant is a public speaker. Travels the world. And trains other people on how to do the same thing. Years ago he told me to read the book "Vivid Vision". Said he knew the guy that wrote it and that the book has totally changed how he thinks about and leads his company.
Strong recommendation!
My response was, "Sure, ok."
And just like every other book recommendation I've been given, it goes on my Amazon wish list and I never read it.
That's because it takes me months to read and digest a book. And that is why I have a shelf of 100s of books I've never read. They litter the floor of my office like ornaments on a Christmas tree. Looking pretty but mostly just being useless.
Books are perhaps the best bargain in human history.
That you can have someone's life work and fully built out thinking on nearly any topic for less than $20 - that is staggering. But the problem is that turning information into action is incredibly difficult for mere mortals like me.
As I'm writing this, I just finished my first book of the year. It took me 3 months! Three months of reading every morning for 30 minutes. And I still have no idea how to use the method taught in the book. To do tha, it'll take me another 30 days of note taking, thinking and creating an action guide for myself.
So much time!
That's why I typically only finish 2-3 books a year. It takes FOR-EV-ER!
And I'm not alone. 100s of our coaching clients at Growth Tools suffer from this exact same problem. Marketing leaders who want to read more. Feel guilty that they don't. But just don't have the time to do what it takes to siphon off the information in the books on their lists and turn them into the action.
That's where you come in.
We are launching a brand new product called Stroke of Genius.
The goal of this product is to solve the problem of turning information into action. Specifically books for marketing leaders.
Twice a month we'll read a book for our clients. Then mail them a copy of the book with a few dog-eared pages and a personal letter telling them why they need to read these few pages and giving them action guides they can follow to execute on what we've read for them.
Instead of taking months to read and implement a book, it takes < 30 minutes. Because we do all of the hard work for them.
Want to work directly with me to create and launch this product?
If so, keep reading...
What will you learn in this role?
If you come from a small business but have disliked having a ceiling on your career due to not being able to move up, Growth Tools will be a place you thrive.
However, if you operate best with very defined day to day duties and doing new processes you've never tried before seems intimidating or taxing, you won't do well in this role.
There is 0 red tape at Growth Tools. We don't care about how other people have always done things, how you have always done things or what anyone's SOP is. What we care about is: 1) you love what you do every day and wake up excited to do it; and 2) our clients' success.
We ruthlessly measure both of those on a daily basis.
In this role you will learn:
1. How to create a world class product that people line up for and can't help but recommend
2. How to turn the information in books into action that others can execute on
3. How to build a product team that can scale a world class product with impeccable white glove service
My goal is for you to walk away from your time at Growth Tools having created a product that you will be more proud of than anything you've ever created and attribute as a high water mark of your career.
Who will you work with?
You will report directly to me (Bryan Harris, the CEO). We'll build the product first, achieve the product goals with a small client base and then build your team slowly as you we identify the processes needed to be built, you perfect them and we see the need to delegate them out
Where will you work?
We all work remote and are scattered around North America from Vancouver to Cleveland, and Nashville to Birmingham.
That means you have the flexibility to work from home or a co-working location or to take the family to Peru for the summer and work from your terrace overlooking Machu Picchu.
We don't micromanage you. Rather, as the Director of Product, we expect you to be a leader in every way. You will be a daily "in-the-weeds" practitioner (executing key processes) as well as identifying new processes and distilling them into repeatable processes.
You will own 2 numbers as the Director of Product:
1. Revenue generated per playbook
2. Time saved per playbook
What does Growth Tools do and why?
Growth Tools is a marketing agency and coaching company. We work primarily with teaching based businesses (course creators, coaches etc.) to help them grow their revenue and impact. Our tools consist of 10 SaaS products that we give away for free. Our trainings consist of a 1:1 coaching business, Growth University and a 4-week boot camp, Accelerator.
We believe that the world is a better place when people create and those creations are shared.
Example: I looooove Allbird shoes.
Guess how Allbirds came to exist? A random dude, Tim Brown, had the idea for them. And he had enough gumption and know-how to go out and actually make them. Now Allbirds is one of the most successful upstart shoe brands from the past 5 years.
The world is a better place when every Tim out there turns their ideas into real-life products.
That's why our goal is to generate $100 million dollars in revenue for our clients. That is our measurement that these creations are being shared and real value is being generated as a result.
Do you want to be on the front lines and directly involved with growing some of the coolest and more innovative companies in the world?
If you are beyond excited about discovering and creating processes to help us and our clients grow and run their businesses more effectively, I look forward to talking to you.
Chat soon!
Bryan
Requirements
- 2-3 years of business operations experience
- 2-3 years of digital marketing experience (preferred)
- 2-3 years of executive assistant experience (preferred)
Benefits
- Work from anywhere (we're 100% remote. It's not new for us)
- Quarterly off-site team retreats ( that include surfing or scootering in pretty sweet locales)
- Highly Competitive salary + uncapped Profit sharing / Bonuses
- Health, vision and dental insurance for you and your family
- Short-term disability and life insurance for you
- Unlimited vacation (mandated 1-week/yr)
- Unlimited education allowance
- Unlimited equipment allowance
- $100/mo. reimbursable personal / marriage counseling